• London, UK
  • 0203 488 3864
  • info@marketingforprofessionals.co.uk

LOCAL SEO

Online-Directory-Listings

Online Directory Listings

Make the most of quality business listings to facilitate your local search results. Boost local reputation and ranking capability with directory profiles that tell people exactly what you offer.

Read more
Link-Building

Link Building

Our team use authority link building practices with local publications and platforms. This helps to build organic links to your website which are important indicators for search engine algorithms.

Read more
Google-My-Business

Google My Business

Optimising your GMB page is essential for improving your SEO ranking naturally and a vital part of any local SEO strategy. Let us help you get to Page 1 on Google and
seen on Google Maps.

Read more
Review-Management

Review Management

Local SEO is dependent on a consistent level of customer reviews. We can help you to manage, maintain and optimise your reviews for as long as you need showcasing your website quality and credibility.

Read more
Website-Optimization

Website Optimization

On-page optimization is integral to any local SEO strategy. By optimising your website in the correct way, search engines will be more inclined to rank your website high in the local search results.

Read more

Why do you need local SEO services?

 

If your business operates locally, you’ll need to use local SEO services to ensure your customers find you. Local search is a current trend, with search engines creating sophisticated online directories emphasizing local search results.

According to Google, there has been an alignment between the digital and the physical world. When people are looking for services, they first go online to search for local options.

The driver behind local SEO is mobile – customers look for information on the go and mobile’s central role needs to be reflected in your digital marketing campaigns. Mobile has bridged the gap between the physical and digital world.

Although potential customers might engage with services in person, they often seek them out online first. Therefore, your online presence must consider how search engines deal with mobile queries and optimise your content for these searches.

With our local SEO services, you’ll have a robust digital footprint that drives targeted traffic to your website. We’ll also do our best to get your business website ranking on the first page of Google – where it should be!

Stages of Search Engine Optimisation:

1 On-Page Optimisation

We start by optimizing your website to drive traffic to your business. We’ll identify the right keywords to ensure this traffic is relevant to your business. On-page optimisation will also involve tweaking the technical foundations of your website. The optimisation process involves:

  • Keyword research
  • Title, tag, photo and description identification
  • Internal link building
  • Error removals and page redirects

2 Off-Page Optimisation

Your business information has to be correct in all of your online sources, not just your website. Our next focus is to identify your entire online presence and ensure it’s fully optimised. We’ll also help you identify and acquire new potential leads by managing your company reviews and inbound links. Off-page optimisation involves:

  • Optimisation of all of your listings including Google My Business
  • Acquiring and managing online reviews
  • Building inbound links

3 Content Creation

The final step is to generate new content for your business. Engaging content is the most effective way to drive traffic to your website and to generate leads. We’ll focus on new, relevant keywords that help grow your online presence. Content creation involves:

  • Blog posts
  • Social media sharing
  • Video production
download-with-book-blue

Discover how we can help your business grow. Fill out the short form below or call us on: 0203 488 3864